I would like you to put in order why you think a prospect would join your company. (Try not to look past the list to see the order)
1) Marketing plan and earnings potential
2) Company management experience
3) Company literature shown
4) Sales kit provided
5) Who gave the presentation?
6) Up line support
7) Product line
Being first in area
9) Company image
Well, how did you do? Did your answers match what my prospect survey showed?The number #1 reason hands down why a prospect joins a multilevel company is YOU!!
The prospect can’t see or touch the company. The prospect does not have personal experience with the product line. The prospect has not visited with the home office. All the prospect sees is YOU.
What about literature? Or videos? Consider this. If Robert Kiyosaki presents a multilevel opportunity on the back of a matchbook cover, you’d still be impressed. However, if a drunken vagrant showed you a video, would you join? The prospect is looking at YOU.
Your prospect will be working with you, not with videos, flip charts, or the national marketing director. His thoughts throughout your presentation are:
“Can I work effectively with you?”
“Will you take the time to help me?”
“Can you do the job?”
“Are you telling the truth?”
“Will you turn off my contacts?”
“Can I trust you?”
“Are you committed, or just a peddler?”
“Are you giving me a memorized pitch, or really talking to me?”
“Will you have the patience to train me while I learn?”
“Do you only want my application and money?”
“Do you believe in me?”
How the prospect perceives you is the most important factor in his decision to join. Doesn’t it make sense to improve your presentation image?